Jean-Pierre Labry together with Globallians members VVR International, Valians International, and Source of Asia, traveled to Canada as part of a coordinated North American mission.
The delegation was hosted by Adexia Inc., Globallians’ local expert and member in Montreal, who provided valuable insights into the Canadian business landscape and the dynamics of companies pursuing international expansion.
This mission represented an important step in preparation for the SIDO Best Practices & Training Conference, held in Portland, Maine, from September 29 to October 2, 2025, the leading annual gathering of U.S. state-level international trade and economic development leaders.
A Strategic Visit to Understand North American Priorities
During the visit, the delegation focused on several key objectives:
- Strengthening cooperation with North American partners
- Understanding the needs and expectations of Canadian companies ready to expand internationally
- Aligning our global support capabilities with the requirements of the North American market
- Building synergies between Europe, Asia, and North America through shared expertise
This initiative reinforces our mission to support North American companies as they enter and grow across Middle Eastern markets.
Through its regional offices in Dubai, Riyadh, and Cairo, we act as a growth partner, providing services that include market entry strategy, company setup support, partner identification, business development, and guidance on regional regulations and cultural considerations.
As global markets continue to evolve, the Middle East stands out for its stability, strong investment appetite, and ongoing economic transformation.